Seesaw Eyewear

Seesaw is an eyewear brand that specially designs flexible, sturdy and non-toxic spectacles for kids.

We were tasked with creating a fun but efficient

E-commerce website that creates brand recall, generates sales and promotes a wonderfully innovative product for kids.

NO. OF SCREENS

30+ screens

DURATION

1 month

CHALLENGE 01

Create a website that captures both audiences (parents + kids)

CHALLENGE 02

Extend the existing fun brand language to establish brand recall

DISCOVERY | ANALYSIS

Parents are influenced by the approval of other parents in choosing the best for their child

This information acted as a pillar in structuring the page flow and sitemaps; bringing to forefront the parent approval sections (testimonials) on the home page as well as every product page.

We also ensured to highlight the unique product qualities in bite sized forms that easily registers on skimming the home page as well as product pages.